Look: Popular Colorado Ski Area Sold To Utah Resort Group

Powderhorn Mountain Resort may be under new ownership, but the popular Western Slope ski area says it is committed to keeping Grand Mesa skiing affordable for everyone.

Read More: Two States Surprisingly Have Many More Ski Areas than Colorado

The Gart family, who purchased Powderhorn Mountain Resort in 2011, plans to remain involved in the future of the ski area, located just outside of Grand Junction, Colorado.

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Congrats To Pacific Group Resorts

According to a story published in the Colorado Sun on Monday, Pacific Group Resorts (located in Park City, Utah) have purchased the majority interest at Powderhorn Mountain Ski area from the Gart family and Andy Daly. PRGI's chairman, Vern Greco, is a former boss at Park City, Steamboat, and Purgatory Resorts and is very familiar with Colorado's passion for skiing.

It was PRGI who brought in Denver's Zoma Capital as an equity partner to help develop the Mesa County ski resort.

The Art of the Deal on Grand Mesa

President Trump loves helping others make deals almost as he loves making them himself. The Trump administration's Tax Cuts and Jobs Act recently designated Colorado's Grand Mesa as an opportunity zone and offered tax breaks to investors who add development cash to selected areas. The deal may not have been finalized without these tax incentives.

Read More: Howelsen Hill: Discover Colorado's Oldest Ski Area Since 1915

The Future at Powderhorn

Pacific Group Resorts (PRGI) will also take over the 800 empty acres included when the resort was originally purchased. This land is expected to be developed for additional lodging at the resort. The Gart family is in talks with PRGI about taking over the construction of several starter slopeside ski homes, which would be sold for about $150,000 each.

PGRI also plans to replace the west-end chair lift at Powderhorn, originally built in 1972.