Denver To Sell Ads On Jerseys?
This is not a story on the Denver Nuggets. It is more of a story of the all mighty powerful dollar.
The NBA is turning to the Dark Side. Well, maybe not the Empire, but it is going the way of some other prominent sports.
NASCAR is a walking, talking, breathing billboard. Every second of air time and every square inch of viewing space has a corporate logo on it.
Golfers are, more and more, selling ad space on their shirts or even hats.
Looks like the NBA is headed down that money tunnel. The Philadelphia 76ers have cut an exclusive deal with StubHub to have teams jerseys adorned with a StubHub patch. The deal is worth around $100 million a year. The contract is for three years. Wow.